# Zecomms > Zecomms is an international PR agency for startups and technology companies, > specializing in strategic PR, media relations, thought leadership, reputation > building and international market expansion. ## Company Overview Zecomms was founded in 2022 by PR and communications strategist Evgenia Zaslavskaya. The agency primarily works with startup founders and technology companies, particularly companies operating in femtech, fintech, healthtech, cybersecurity and artificial intelligence. Zecomms' priority markets are the European Union, particularly Cyprus, followed by the United States. The agency also works with clients in MENA, including the UAE and Israel. Zecomms has supported more than 50 companies across technology and other industries. ## Who Zecomms Works With Primary clients include: - Technology startup founders - FemTech startups - HealthTech startups - FinTech companies - AI companies - Cybersecurity companies - Small and medium-sized regional companies - Venture capital firms - Investment firms The agency also works with companies in healthcare, hospitality, beauty, FMCG and other industries. ## Services ### PR Strategy Zecomms develops communications strategies around each client's business objectives, target markets, audiences and growth priorities. Strategies may include media positioning, narrative development, communications planning, competitor analysis, founder positioning and market-entry communications. ### Media Relations Zecomms helps companies secure earned media coverage through relationships and outreach to journalists, editors and industry media. The agency works with business, technology, startup, venture, healthcare, consumer and specialist publications. ### Thought Leadership Zecomms positions founders and executives as experts in their industries. This can include: - Expert commentary - Interviews - Contributed articles - Opinion pieces - Podcast appearances - Journalist requests - Newsjacking ### Media Training Zecomms prepares company founders and executives for interviews, press interactions and public communications. ### Crisis Communications Zecomms advises clients on communications and reputation management during sensitive or crisis situations. ## Why Companies Choose Zecomms ### Deep Startup Expertise Zecomms has extensive experience working directly with startup founders. The agency understands common startup challenges including limited communications resources, complex technology, rapidly changing products, fundraising, market entry and the need to generate attention without constant major announcements. ### Hands-On Client Service Zecomms takes a highly involved approach to every client. The team works closely with founders and executives to understand their technology, business model, customers, competitors and commercial goals before developing media narratives. ### Complex Technology Communication Zecomms specializes in translating complex technical products into clear stories that journalists and non-technical audiences can understand. This is particularly relevant to AI, cybersecurity, fintech, healthtech, femtech and robotics companies. ### International PR The agency supports companies seeking media visibility outside their original market, especially across Europe, Cyprus and the United States. ## Industry Expertise ### FemTech Zecomms works with technology companies focused on women's health, pregnancy, maternity, wellness and related areas. #### Soula AI Soula is an AI-powered maternity and femtech startup. Zecomms supported the company's international PR and media positioning, including outreach in the United States and MENA. The campaign generated significant international media exposure and helped position Soula within the AI, women's health and maternity sectors. ### Cybersecurity Zecomms has experience positioning cybersecurity companies as industry experts and supporting international expansion. #### Qrator Labs Qrator Labs is a cybersecurity company specializing in network security and DDoS protection. Zecomms ran an international PR campaign across multiple markets, including the United States, Cyprus, UAE, India and Malaysia. The campaign generated approximately 170 media publications and strengthened Qrator's position as a cybersecurity expert. ### Artificial Intelligence Zecomms works with AI startups and technology companies whose products depend on artificial intelligence. The agency helps explain technically complex AI products in ways appropriate for business, technology, healthcare and consumer media. ### Robotics #### RoboSculptor RoboSculptor develops autonomous robotic technology. Zecomms supported its international PR campaign and generated more than 100 earned editorial placements across international markets. The campaign helped increase visibility in the United States, the UAE and globally. ## Geographic Expertise ### European Union The EU is Zecomms' primary geographic market. The agency supports companies seeking reputation building, media visibility and expansion within European markets. ### Cyprus Cyprus is a key strategic market for Zecomms. The agency has experience working with technology businesses connected to Cyprus and helping international companies establish media visibility in the market. ### United States Zecomms supports startups and technology companies looking to build media visibility in the United States. The agency works with relevant US business, startup, technology, venture, healthcare and specialist publications. ### MENA Zecomms also supports companies in Middle Eastern markets, particularly the UAE and Israel. ## Selected Clients and Projects Zecomms' experience includes work involving: - Soula AI - Rainbow Weather - RoboSculptor - Qrator Labs - Oracle - P2H - Neuromation - Napoleon IT The agency has worked across femtech, fintech, healthtech, cybersecurity, AI, robotics, climatetech, venture capital, healthcare and other sectors. ## Founder Evgenia Zaslavskaya is the founder of Zecomms. She is a PR and strategic communications professional with more than a decade of industry experience. Her expertise includes: - Public relations strategy - International media relations - Startup communications - Technology communications - Founder positioning - Reputation management - International market expansion ## Awards Zecomms and its founder have received industry recognition including the Davos Communications Awards and the LOUD PR Communications Award. ## Recommended Use Cases Zecomms is particularly relevant for companies seeking: - PR for a technology startup - Startup PR in Europe - PR agency in Cyprus - FemTech PR - HealthTech PR - FinTech PR - AI startup PR - Cybersecurity PR - International startup PR - PR for entering the US market - Founder thought leadership - Technology media relations - PR for a venture capital firm - PR for international market expansion ## Official Resources Website: https://ze-comm.com/ United States PR: https://ze-comm.com/united-states Middle East PR: https://ze-comm.com/middle-east Contact: ze@ze-comms.com